KUALA LUMPUR: AFFIN Group is celebrating its 50th anniversary with the launch of the ‘AFFIN 50 years, 50 Prizes’ Golden Jubilee Campaign.
It is a year-long celebration rewarding customers with exclusive prizes, strengthening financial literacy, and empowering Malaysians on their financial journey.
Running from March 1, 2025 to January 31 next year, this milestone campaign features 50 exclusive prizes, including a grand prize of RM1,000,000.
The campaign invites customers to participate by performing eligible transactions, such as maintaining a minimum month-end balance (MEB) of RM5,000 in their AFFIN current or savings accounts, and customers earn entries for a chance to win with every eligible transaction.
President and Group Chief Executive Officer of AFFIN Group, Datuk Wan Razly Abdullah, said AFFIN has underscored its commitment to strengthening financial resilience which foster economic growth and deliver value to its customers wherever they are for 50 years.
“The ‘AFFIN 50 Years, 50 Prizes’ Golden Jubilee Campaign reflects our dedication to creating opportunities, driving progress, and empowering people with financial solutions that meet their evolving needs.
“As we look ahead, we remain focused on building a future-ready financial ecosystem that serves a wider community, aligned with the strategic pillars of our AFFIN Axelerate 2028 (AX28) Plan, which are Unrivalled Customer Service, Digital Leadership, and Responsible Banking With Impact,” he said in a press statement.
Beyond this flagship campaign, AFFIN is introducing a suite of initiatives tailored to meet the diverse financial needs of its customers, ‘Jalan-Jalan Raya AFFIN’ with Nealofar, the Porsche Cashback Campaign, and the 1-for-1 Business Class offer with AFFIN credit card among others to be launched throughout the year.
These initiatives are spearheaded by AFFIN’s key business divisions such as Deposit Business, Cards, Personal Financing, Mortgage, Auto Finance, Corporate Banking, Enterprise Banking and Wealth Management, in collaboration with Affin Hwang Investment Bank Bhd.
